✨ Motion Design | June 2025 – Aug 2025

I LIKE ME BETTER

Kinetic Video

This kinetic video reimagines “I Like Me Better” through expressive typography and rhythm-driven animation. Each beat transforms into motion, blending color and timing to convey real emotion. Every frame captures the warmth, confidence, and rhythm of learning to love.

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Crafting Motion That Feels Alive

Blending Lyrics, Rhythm & Emotion

Each motion choice reflects the feeling of learning to love yourself — spontaneous, confident, and free.

After finalizing the storyboard, every lyric was synced precisely to the beat — transitions, cuts, and text timing followed the rhythm’s rise and fall.

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Storyboard

The storyboard visualizes how each lyric flows with the song’s rhythm capturing moments of warmth, confidence, and self-discovery.

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Concept & Visual arrow

Mapped rhythm and lyric phrasing to guide motion pacing and visual tone.

Explored color palettes and shapes that express youth, energy, and freedom.

Designed type motion reflecting emotional shifts — soft, warm, confident.

Framed each lyric as a visual moment, blending story, timing, and rhythm.

This kinetic video explores how rhythm and color can express emotion. Each lyric transforms into motion — reflecting warmth, confidence, and the joy of learning to love yourself.

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01

Research & Music Breakdown

Map BPM and sections (verse/pre/chorus), mark key beats, define mood, gather visual refs.

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Concept & Visual Language

Write a concise creative brief; lock color palette, type, shapes/textures, and motion principles; create 3–5 style frames.

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Storyboard & Animatic

Translate music beats into story beats; draw thumbnails → clean boards with timing notes; cut a rough animatic to test pacing.

04

Motion Style Guide & Rigging

Define kinetic-typography rules (hierarchy, entry/exit), transition, build simple AE text rigs and easing presets for consistent motion.

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Intro frame setting the mood.

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What I’ve Learned arrow

Learned how rhythm defines emotion syncing each blink, light flicker, and camera movement to BPM made the motion feel alive, not just timed.

Solved consistency challenges by building a structured motion guide: unified glow intensity, easing curves, and transition hierarchy to sustain the noir aesthetic.

Discovered the power of subtlety restraint in color, movement, and timing often creates stronger impact than visual overload.